Volvo has launched a new test drive service that brings a flexible booking service and a choice of test drive locations as well as the option of extended test opportunities.

Volvo’s new service brings to one hour’s driving, plus extended test drive opportunities for up to four days

Aimed at user-choosers as well as retail drivers, the Test Drive+ service is being run across the Volvo dealer network, initially for the XC40 compact SUV, followed by the S60, and with other models to be added soon.

Developed on the basis of customer feedback, the service enables test drives to be booked online – backed up by an online chat service to provide support – or by calling Volvo’s team of Test Drive+ agents.

The one-hour test drives can be arranged to either take place at a dealer – including reserved parking for the customer’s own vehicle – or at a convenient location, such as the home or office. Customers can also book an extended test drive for up to four days.

Kristian Elvefors, Volvo Car UK managing director, said: “With Test Drive+ we have looked at every aspect from the customer’s point of view to make it as flexible and informative as possible. We want people to enjoy an ideal introduction to our cars, one which is completely designed around them.”

The service is one of a number of new initiatives to debut from Volvo as it looks to enhance the customer experience. Fleet drivers and operators can also now use a new instant digital message service from Volvo Car UK to ask for product information or book test drives. Volvo has also launched a new online car buying service that can enable customers to buy a new Volvo entirely over the internet in as little as 20 minutes.

For further details on the new Test Drive+ programme, click here.