Enterprise adds 17 Toyota hydrogen cars to UK fleet

Enterprise Rent-A-Car has added 17 Toyota Mirai hydrogen cars to its UK fleet as it explores options for low- and zero-emission rental vehicles.

The Toyota Mirai saloons will be used in a pilot programme by existing corporate customers in different parts of the country, by Enterprise Car Club members and by Enterprise employees

The saloons will be used in a pilot programme by existing corporate customers in different parts of the country, by Enterprise Car Club members and by Enterprise employees.

The addition of the cars is part of Enterprise’s work with manufacturers to explore how emerging technologies such as hydrogen fuel cells can be deployed in real-world scenarios.

The Mirai uses fuel cell technology to make electricity to power its motor via its hydrogen; it boasts a driving range of around 300 miles on a tank of hydrogen fuel. The car can be refuelled at a hydrogen pump in the same way as a petrol or diesel vehicle, in just three minutes and has zero emissions – the process only produces water.

Iain Macbeth, Enterprise European partnerships and innovation strategy director, said: “Our goal is to use this fleet of hydrogen vehicles to examine the potential for the technology in practical working environments. We want to see what role hydrogen vehicles might play in the future advancement of sustainable mobility, to reduce emissions and to help cities, communities and businesses to achieve their air quality goals.

“As a family-owned business, we operate with the next generation in mind. This underlines our decision to explore emerging technologies such as hydrogen fuel cells, so we can understand the impact they can have in real-world situations and can gather feedback from users.”

Jon Hunt, Toyota GB manager alternative fuels, commented: “We’ll be very interested to see the results of Enterprise’s pilot study into the use of hydrogen-fuelled Mirai cars for its fleet. This is another example of commercial companies exploring the potential of these zero emission cars as we progress towards a hydrogen society. Enterprise joins energy companies, aviation, engineering and private hire companies, as well as local authorities, government departments and universities, in adopting hydrogen fuelled transport.”

Enterprise is also continuing its work to introduce electric vehicles through its rental fleet, and especially as part of the Enterprise Car Club.

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.