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Craig Purvey appointed new chief commercial officer at BCA

BCA has appointed former sales director Craig Purvey to the role of chief commercial officer.

Craig Purvey, new chief commercial officer at BCA

Craig Purvey, new chief commercial officer at BCA

The firm said the appointment supports its plans to deliver integrated supply chain solutions. Purvey will be responsible for an integrated sales and marketing structure across the company’s operating divisions.

Purvey said: “BCA is uniquely positioned in the market to drive innovation throughout the supply chain. I look forward to working with customers to developing new ways of working that add value in a rapidly evolving industry.”

He will report directly to executive chairman Avril Palmer-Bauneck, who said: “Craig’s appointment will allow greater focus on the strategic support we can give to our customers both in the UK and Europe. The industry is increasingly seeking partners that can look across the supply chain to deliver solutions that drive innovation and efficiency.”

In addition Ann Ritchie-Cox will take up the position of director – group accounts.

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.