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Cap hpi puts focus on digital technology with new appointment

Cap hpi has appointed Ian Denny as head of sales – digital media as it places focus on the growing influence of digital technology across the automotive supply chain.

Ian Denny joins cap hpi as head of sales – digital media

Ian Denny joins cap hpi as head of sales – digital media

Denny will support the expansion of the company’s partnerships with operators in the automotive digital sector.

He joins from senior roles at Automotive Marketing Solutions, News UK and Autotrader, where he was head of groups and manufacturers.

Denny commented: “From supply chain solutions to retail, digital technologies are transforming the automotive industry. Data powers these platforms and cap hpi has an important role to help drive the pace of innovation.”

The appointment follows significant investment by cap hpi in its analyst and product development teams.

Chris Wright, sales director at cap hpi, said: “By investing in the best people, technology, and data, we aim to underpin innovation across the automotive sector. Ian brings a wealth of experience in the fast moving sector.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.