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Brake reveals Fleet Safety Awards winners

Altogether, 103 entries were received from 40 organisations this year, with winners comprising:

Fleet Safety Analysis and Action Award, sponsored by ARI Fleet Services: BT

Company Driver Safety Awards, sponsored by FleetMaster: ASDA Grocery Home Shopping (larger fleets category) and ABB Ireland Ltd (smaller fleets category)

Road Safety in the Community Award, sponsored by Kingsmill: Michelin

Eco Fleet Award, sponsored by Balfour Beatty: Allied Bakeries

Fleet Safety Innovation Award, sponsored by Castrol: Ringway Eurovia Ltd

Fleet Safety Partnership Award, sponsored by Trimble: ASDA Grocery Home Shopping and Interactive Driving Systems

Fleet Safety Product Award, sponsored by QBE: SmartWitness

Safe Vehicles Award, sponsored by Road Haulage Association: Crossrail Ltd

Best Newcomer to Road Risk Management, sponsored by Specsavers: Clare Habbin, Ringway Eurovia Ltd

Road Risk Manager of the Year Award, sponsored by Licence Bureau: Alan Gallagher, North East Ambulance Service NHS Foundation Trust

Kevin Storey Award for Outstanding Commitment to Road Safety, sponsored by Arriva: James Sutherland, Peak Performance

Eurovia Group Ltd was awarded the Fleet Safety Innovation Award for its company-wide road safety campaign, Drive for Life. The company ran a series of competitions to get all employees thinking about road safety and changing their driving behaviour to be both safer and more fuel efficient. The company has reduced its crashes by 44% over the two years the campaign has run. Clare Habbin, group HS&E coordinator, won the first ever Best Newcomer to Road Risk Management Award for her hands-on role in delivering this campaign.

Michelin was awarded the Road Safety in the Community Award for its innovative approach to engaging young people on road safety. Working initially with Staffordshire Safer Roads Partnership, Michelin devised and delivered educational theatre in colleges and schools, using life-size puppets to highlight the importance of young drivers taking responsibility for their actions, the dangers of peer pressure, and how individuals can become positive role models to their friends. The programme has now been rolled out nationally with support from Arval.

Allied Bakeries was awarded the Eco Fleet Award its commitment to improving safety and efficiency. The company integrated its two delivery services, removing of 39 routes and reducing distance travelled by 4.4% in 2011-2012, while delivering to the same customers. The company also introduced new, more aero-dynamic vehicles, reducing fuel consumption by 4%. Allied Bakeries also continues to monitor driver, vehicle and route performance through telematics, a fuel management system and driver de-brief system.

For the first time in 10 years, the awards were combined with the Fleet Safety Conference, which more than 100 delegates listen to speakers on topics including partnership working, in-vehicle technology and community engagement. Manager guidance reports on these topics will be published by Brake over the coming months, and made available to conference delegates and Brake subscribers.

Roz Cumming, professional engagement manager at Brake, said: ‘We are delighted to have brought together the Fleet Safety Conference and Awards this year, to combine our celebration of life-saving achievements in fleet and road safety with our programme of expert speakers sharing best practice and research. Brake would like to thank all of our speakers, and congratulate all the award winners and highly commended entrants for their impressive work.’ 

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.