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Activa Contracts extends Fleet Manager of the Week prize sponsorship

Activa Contracts has renewed its sponsorship of Lightfoot’s Fleet Manager of the Week initiative, which rewards operators achieving high levels of efficiency and safety in their fleets.

Lightfoot device on BMW dashboard

The Lightfoot Fleet Manager of the Week initiative rewards operators achieving high levels of efficiency and safety in their fleets

The initiative awards a prize every week to a randomly selected manager whose fleet has achieved an average Lightfoot score of 85% or above, thereby meeting Lightfoot’s Elite Driver standard. At this level, fleets are proven to deliver the greatest savings in fuel, and the biggest reductions in emissions, and accident rates.

Commenting on the decision to extend its Fleet Manager of the Week sponsorship through to the end of 2019, Lisa Temperton, Activa Contracts’ sales and marketing director, said: “We applaud the concept of providing incentives for managers to encourage smoother, safer driving, across the fleet vehicles they manage. Promoting safer, cleaner fleets is essential for everybody – from businesses like ourselves that lease company cars and vans, to our fleet customers and their drivers.

“Smooth driving not only reduces crashes, but also produces less pollution and that benefits the environment at large.  The Fleet Manager of the Week initiative is a perfect way for Activa Contracts to play its part in encouraging improved driving from the top down.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.