Available online, the tool takes into account the firm’s current transport mix, time spent travelling, along with time spent on transport administration – from insurance and road tax through to processing travel receipts. Working in real-time, it will also show businesses the locations of their closest five Zipcar vehicles.

Commenting on the car club’s proposition to firms, Andrew Edgar, head of Zipcar for Business, said: ‘Zipcar works with businesses of all sizes across a wide range of industries, from accountants attending meetings, to florists delivering flowers. With its flexible and simple service, Zipcar allows these businesses to be more agile.

‘By freeing businesses from the burden of fixed overheads, Zipcar brings down the costs of each company’s transport needs. Zipcar provides a smarter, greener and more cost-effective option when it comes to business travel, which makes sense to innovative, progressive businesses looking to make 2013 their best year yet.’