The company behind global brands such as Speedo, Mitre and Berghaus used TMC’s “Mileage Audit system” to gather the critical fuel cost data it needed to make the change.

Pentland estimates that withdrawing private fuel benefit and implementing the TMC fuel and mileage reporting system will deliver a six-figure annual cost saving across its fleet of 120 cars.

'When TMC demonstrated their Mileage Audit system it was a real eureka moment for us,' said Pentland Brands’ fleet manager, Steve Osborne. 'It meant we would be able to do the very accurate personal calculations needed to sell the change to the drivers and demonstrate the savings to the business because we would have the factual information.'

A thorough driver communication process helped to ensure that the switch away from free fuel went smoothly. Average fuel consumption across the fleet has since improved by 16%, from 45mpg to 52pmpg. Osborne attributes this partly to the high level of buy-in from drivers to the benefits of saving themselves money by reducing their fuel use.