Nissan has appointed Iker Lazzari as its UK fleet sales director, effective immediately.

Iker Lazzari, UK fleet sales director, Nissan.

His appointment follows the departure of previous incumbent Mark Wheeler to the role of fleet acquisition director at Hertz UK.

Lazzari was previously head of sales & marketing at VW Financial Services, where he focused on fleet marketing, contract hire and leasing, tactical planning and corporate financial services, and bring 18 years’ automotive experience.

He commented: “I’m delighted to be joining Nissan at such an exciting time for the brand in the UK. With a great range of petrol and diesel models across all sectors, plus an early lead in electric vehicles, Nissan is perfectly placed to embrace the changes that are taking place across the automotive sector, and the fleet market in particular.”

Darren Payne, sales director of Nissan Motor (GB) Ltd, said of Lazzari’s appointment: “He will play a key role in driving our sales performance into new markets and build on our core fleet sales strength. His background and experience will help us drive performance with the product portfolio we currently have, and help us to maximise opportunities with exciting new products like new Qashqai and X-Trail that we will be launching in the coming months.”