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Ford ‘Hangover Suit’ replicates risks of morning-after driving

Ford has commissioned a special ‘Hangover Suit’ to show drivers the risks of driving after a big night out.  

Ford's specially designed ‘Hangover Suit’

Ford’s specially designed ‘Hangover Suit’ simulates throbbing head, feeling tired and drained.

Made by the MeyerHentschel Institute, in Germany, the suit uses a special vest, wrist and ankle weights, cap and goggles and headphones to simulate the classic hangover symptoms of fatigue, dizziness, a throbbing head and difficulty concentrating.

According to research by road safety charity Brake, one in five drivers admit to driving the morning after they drank a lot the night before. In the UK, one in 10 drink driving arrests take place between 06:00 and 08:00.

“There is a lot of social pressure to prevent those who may be tempted to drink drive after a night out. But many times those who drive the morning after are travelling alone,” said Ford Driving Skills for Life Manager Jim Graham. “The ‘Hangover Suit’ shows how debilitating a hangover can be and the risk that driving in that condition can present to all road users.”

The suit forms part of the free, global Ford Driving Skills For Life programme aimed at new drivers.

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.