According to Mazda’s leading corporate franchise dealer, Norton Way Mazda, pre-orders from fleets have triggered the largest advance order bank of any model from the brand, with more than 200 on the books already.

Customer deliveries of the Mazda CX-5 kick-off in numbers this month, and Richard Siney, operations director, Norton Way Mazda, reckons the arrival of SKYACTIV technology in the car will kick-start a new wave of fleet operator and company car driver interest in the brand.

Siney said: ‘Corporate interest in Mazda CX-5 is huge. Having driven a demonstrator and experienced the car’s performance, company car drivers are opting for this model.

‘Most cars supplied and orders taken to date have been funded via contract hire. Monthly rental rates are very competitive and as the CX-5 has extraordinary CO2 and MPG figures versus the competition, business and personal requirements are met.

‘Demonstrator to conversion rate is incredibly high and it means that we are recording the largest advanced order bank of any Mazda car to date.  This is likely to increase further with future sixth generation Mazda’s such as the all-new Mazda6, which also features the full suite of SKYACTIV technologies.  Fleet customers that have experienced the benefits of SKYACTIV technology in the CX-5, such as low CO2 and fuel savings without compromising on performance, eagerly await future generation Mazda models.’