The Audi Progress Magazine iPhone App broadens communications technology further for Audi Fleet, and marks another first in the sector for a major communication to be produced in this way. In time, the Audi Progress Magazine App will be joined by other communications, enabling users to keep up to date with all the latest news from Audi Fleet Sales through the convenience of their iPad. 

Nathan Dennis, Audi Fleet Sales Marketing Manager, said: ‘The Audi Progress Magazine iPhone App marks another first for the Audi brand, and is entirely in keeping with our commitment to Vorsprung durch Technik.

The launch of the new App follows the launch of Audi Fleet as a “stand-alone” business within Audi with its own visual identity. The new branding uses the main message “Audi Fleet means Business”, which is intended to communicate the firm’s particular values and its wide range of services to business.

In a statement, the company said: ‘Audi Fleet means Business is the main message and identity. This confidence of positioning conveys Audi Fleet’s successful standing as a provider of exceptional service, business benefits and high-end driver appeal.’